Aurora Baby's Blessings Lamb Luvster isn't just an adorable friend, it's a soft, snuggly blanket that any little one will love! It is specially designed to be safe for all ages, including babies, and the incredibly soft plush is a treat for little fingers to explore. Top quality materials are used for durability and product safety. Aurora World is an industry leader with over 30 years of experience designing and manufacturing innovative, high quality plush products.